Project overview

B2B Service Firm — Brand & Website Refresh

A growing B2B firm had outgrown its original website and sales materials. The brand no longer communicated the breadth and quality of its services.

Case study in preparationProfessional servicesNetherlands2023

Project overview

The context

The challenge

A growing B2B firm had outgrown its original website and sales materials. The brand no longer communicated the breadth and quality of its services.

Our approach

  • 1Audited the brand, website and sales materials
  • 2Redefined positioning, architecture and messaging
  • 3Refreshed the visual identity and applied it across templates
  • 4Designed and built a new multi-page corporate website

Outcome

The firm launched a coherent brand and website that better supported its sales process and recruitment. This is an example case for illustrative purposes.

Project overview

Selected deliverables

Brand strategy and messaging framework
Refreshed logo and visual identity
New corporate website
Sales presentation and document templates

Project overview

Related capabilities

Brand StrategyVisual IdentityWebsite & Digital Experience

Project overview

Selected case studies

Case studies in preparation and example projects that illustrate the kind of work we deliver. Real client projects will be added once approved.

Consumer goodsNetherlands / Germany2024Anonymous consumer brand

Consumer Brand — European Launch

A consumer brand with strong domestic sales wanted to enter the European market but lacked local entity, channel setup and fulfilment network.

View case study
LogisticsNetherlands2023Anonymous logistics provider

Logistics Provider — Digital Modernisation

A logistics company collected operational data manually and had no central way to track performance or share it with customers.

View case study

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